Our Story

Swig Life founder and CEO Tracee Mathes understands the modern woman because she is one.

As a wife, mom of two and long-time entrepreneur, Tracee launched Swig Life in 2017 and built the company first and foremost with today’s woman in mind - the girl on the go, the boss lady, the wife, mom, sister, friend.

“I have always hustled," Tracee says. "I am a risk taker and I will work endlessly to make an idea work!”

Swig Life's mission

To create high-quality, stylish drinkware for all of the moments in women’s lives. From taking the first sip of morning coffee, to squeezing in a workout, carpools and days at the office, get-togethers and celebrations, and everything in between, we design Swigs for every occasion - big and small.

On starting the company, Tracee says, “I noticed there was no premium hydration company offering the variety of cup shapes women want, and certainly not in colors that appeal to a female demographic. There was an unmet need in the marketplace to combine those elements into one brand.”

And because Swig Life creates drinkware predominantly for women by women, all of our mugs, tumblers, bottles and barware - including the original stemless wine cup! - come in an array of eye-catching colors and patterns, from rose gold and diamond white, to marble and florals. Our team of in-house female designers are constantly at work developing the most attractive and widest selection of shapes, sizes and color choices that we know today’s consumers desire.

Not only are Swig Life drinkware and drinking accessories stylish; they are practical and backed by the best and latest technology. All of our products feature vacuum insulation, stainless steel double walls and copper-coated linings, keeping hot drinks hot and cold drinks cold for hours; plus, they’re dishwasher-safe (because let’s face it; life is hectic, and if we can save time washing dishes, we will)!

At Swig Life, our team of innovators and risk takers are always collaborating on new exciting, creative ideas. In fact, customers can expect to see new hydration products at least every six months. Swig Life also partners with other companies and events through our Swig Swag division, having partnered with companies such as Microsoft, Boeing and Hulu. And we only have plans to keep growing.

We know that Swig Life wouldn’t be where it is without our loyal customer base. As such, we make a promise to always put our customers first. Swig Life offers a one-year warranty on every item, and we offer a complete refund to buyers who are not completely wowed by any of our products, for any reason. Our customer service team is dedicated to really listening to our customers and working hard to ensure the best possible Swig Life experience.